Promoter package
What’s included?
Artist tour and festival listings on Australian Music Scene
Includes artist tours and festivals you are promoting, published alongside our regular touring coverage.
Social promotion across Instagram, TikTok and other channels
Your tours and festivals are posted across Australian Music Scene’s Instagram, TikTok and other relevant channels.
Unlimited artist interviews published as Quick Chats to support ticket sales
Unlimited artist interviews published on Australian Music Scene as Quick Chats.
All interviews must be fully supplied by you or the artist team, including questions and answers.
Australian Music Scene does not create or conduct interview questions for this package.
All interviews are subject to editorial approval.
5 Instagram reels per month
Includes five guaranteed Instagram reels published via Australian Music Scene each month.
Each reel is valued at A$39.
Additional reels can be submitted and purchased separately here
Unused reels do not roll over month to month.
Bonus: one month full site takeover
Each promoter partner receives one month full site takeover, valued at A$999.
The site takeover includes premium placement across Australian Music Scene and is designed to support a key tour or festival announcement.
The takeover month is subject to availability and scheduled in coordination with your campaign priorities.
Limited availability
Only six promoter packages are available.
This ensures each partner receives priority coverage and meaningful visibility across Australian Music Scene.
Who's our audience?
TikTok
7.3M video views (2025)
174,000 profile views
354,000 likes
141,000 shares
Instagram
1.85M views (q4 of 2025)
326,000+ accounts reached
Core audience aged 25–44
Strong presence in Melbourne, Sydney, Brisbane, Perth and Adelaide
Website
389,000+ visits (2025)
341,000+ unique visitors
449,000+ page views
Primary destination for Australian tour and ticket discovery
YouTube
169,000+ views (2025)
554+ hours watched
Facebook
430,000+ video views (q4 of 2025)
137,000+ 3-second video views
1,100+ 1-minute video views
Search and discovery reach (Google)
4.87 million impressions (q4 of 2025)
91,800 organic clicks (q4 of 2025)
Primary keywords: Australian tours, festivals, tickets and reviews
Top pages regularly ranking for major tours and festivals
Your tours will be discovered long after the social post disappears.
Please note:
All content is subject to editorial approval. Australian Music Scene retains final say over what is published.
If an artist, release, tour or piece of content does not align with Australian Music Scene’s editorial direction or audience, it may not be posted.
Prices are locked until 1 January 2027.
At that point, pricing may be adjusted to reflect platform growth and expanded reach.